Welcome to Seiko Store, the official distributor of Seiko in South Africa.
Seiko Store stocks the full range of Seiko global brands and Grand Seiko, representing the biggest range available in the country. Visit our stores at Fourways Mall (Johannesburg) and Woodlands Boulevard (Pretoria) for expert sales advice and full after-sales service, or shop securely online.
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TOUCHING ON THE HISTORY OF SEIKO: A STORY OF CRAFTSMANSHIP REDEFINED
Seiko was born in a small town in Tokyo, Japan in 1881 where entrepreneur Kintaro Hattori opened a shop repairing clocks and watches. Eleven years later he bought the Seikosha factory, where much innovation and tradition would stem from. In 1923 Earthquake Kanto wrought destruction on the factory. In 1924, after the factory was rebuilt, a new watch came on the market, debuting the Seiko name on its watchcase. Over the next few decades, ceaseless effort was poured into creating a constantly evolving watch offering, chiefly to compete with Swiss watches on the market at the time.
From Diashock technology that protects mechanical elements, to the release of the first dive watch, Seiko began to turn heads. Titanium dive watches and the Spring Drive were both inventions that surpassed technology in their time, introduced immense possibility into the watch making sphere, and set Seiko ahead.
Seiko designs and develops its own movements in-house, and has been at the forefront of watch movement technology. Today, Seiko’s uniquely Japanese aesthetic is enhanced by an effortlessly smooth second-hand movement, which glides across the dial – this made possible by the Tri-synchro Regulator, a proprietary speed control mechanism exclusive to Seiko.
Seiko Collections
Seiko Astron

Astron is the world’s first GPS solar watch, powered by light and synced globally. It celebrates Seiko’s innovation and the 160th anniversary of its founder, Kintaro Hattori.
Seiko Prospex

Seiko Prospex is built for sports lovers and adventure seekers, whether exploring land, sea, or sky. Since 1965, it has set global standards in dive watch innovation, continually enhancing safety and reliability.
SEIKO - ALWAYS ONE STEP AHEAD OF THE REST.
WHY SHOP AT SEIKO STORE?
- Broad range – We offer the widest range of Seiko watches available in South Africa.
- Stores – Our online store is backed by our beautiful flagship boutiques offering expert in-person support, gift wrapping, and more.
- Always authentic – We exclusively stock brand new watches that are 100% authentic.
- Protected – All watches come with a full international warranty from the official distributor.
- Easy secure shipping – Free nationwide shipping via reputable couriers.
- Easy returns – Return within 7 days for a full refund if you're not satisfied.
- After sales service – Full on-site workshop for ongoing servicing and support.
- Need help? Reach us via our contact form, email, or live chat — we’re here to assist you.